Phil and Daniel Rudnick hope to put Buttonwillow on the map by creating a world class concert and festival center, in praise of the Yeti cooler and correcting the record on the old Padre Hotel

 * ... MUSIC FESTIVAL: Is Kern County ready to host its own Coachella-style music festival? Phil and Daniel Rudnick believe so and are trying to push through a plan to build a world class music festival venue off 7th Standard Road and Interstate 5. The venue would house up to 65,000 concert

goers and provide shuttle buses, RV parking for 700 vehicles, camping areas for another 2,200 people as well as security, stages, toilets, showers and food booths. The best part of it all? It won't cost the taxpayers a penny because all costs are picked up by the Rudnicks. Stay tuned as this is headed for a a Nov. 7 hearing with the county. If you support this idea, and I do, contact your supervisor to let him or her know. For more information go to the projects website CalCentre.com.

 * ... REMEDIAL CLASSES: It looks like the California State University System isn't the only public university system to scrap the concept of remedial classes. Colorado, Indiana, Tennessee, West Virginia and Florida are also rethinking the concept, which has come under attack for being an ineffective way to gauge student preparedness. Consider this from The Wall Street Journal: "For the class of students who started in 2009, the six year graduation rate across the California State University System was 66 percent for students who didn't need any remedial classes. It was 45 percent for those who took remedial classes in both math and English."

 * ... YETI COOLERS: Have you heard of the Yeti cooler? It is a basic plastic cooler but is so popular in some parts of the country that people pay up to $1,300 for the top of the line Yeti Tundra 350. A country song has been written about the Yeti ('Buy Me a Boat' by Chris Janson) and Miranda Lambert swears by hers. Yeti coolers started off as favorites of hunters and anglers, but burst into widespread popularity a few years ago with the introduction a stylish soft cooler that goes for the princely fee of around $300.

* ... SPOTTED ON TWITTER: "Get a head start on preparing for winter by beginning your seasonal depression on the first day of fall."

 * ... SPOTTED ON FACEBOOK: "I just read that Hugh Hefner passed away, but I only read the obituary for the articles."

 * ... PADRE HOTEL: Memo to 23ABC KERO TV which erred in a story on earthquakes by saying the Padre Hotel was constructed of brick and would be at risk of collapsing during a quake. Said Brett Miller, whose company renovated the Padre and now owns and operates it: "The Padre survived the big one because of the reinforced concrete structure. They have done a disservice to us by not fact checking."

 * ... MEMORIES: Did you know that John Philip Sousa and his "distinguished band" arrived by train and performed at the old Bakersfield Operation House (the old Hill Theater) on Nov. 1, 1909? An advertisement in the Bakersfield Californian announced that "the March King is in excellent health and a thoroughly enjoyable concert is a firm expectation of the local lovers of the best in music." Thanks to the Facebook page Kern County of Old for posting this.